Senior Brand Manager

Manage brand strategy in Amman across positioning, pricing, campaigns, launches, budgets and profitability, with eight to ten years of experience.

Strategy and analysis

• Align consumer and market insights with brand positioning and work with sales on local execution.
• Analyse financials, competitors, prices, opportunities and risks and prepare updates and pricing scenarios for approval.
• Manage product portfolios and roadmaps through suitable mix and pricing and analyse profit and loss to improve profitability.

Execution and coordination

• Develop integrated-marketing and creative briefs and implement communications and creative production with internal and external partners.
• Coordinate manufacturing, service, logistics, sales and finance, join media planning and assess changes to timing, channel or brand allocation.
• Develop trade promotions, growth and launch initiatives, materials, sales communications and point-of-sale execution.
• Review sales and stock weekly, manage budget and margin and create annual and quarterly plans, cost estimates and ROI forecasts.

Qualifications and measures

• A Marketing or related degree and eight to ten years of experience.
• Ethics, innovation, customer and quality focus, collaboration, adaptability, communication, analysis and performance, project and account management.
• Market, product, financial, cost and cross-cultural understanding; KPIs cover deadlines, ROI, share, leads, conversion and plan variance.

Application

• Full-time Amman role. Salary, benefits and deadline are unspecified; apply through the original vacancy for an unnamed employer.